Type | Tinted eyebrow gel | Volumizing tinted brow gel | Brow gel with medium coverage tint | Brow powder gel with color and hold | Tinted mousse-gel brow gel | Clear brow gel |
Price (USD) | $22 | $26 | $24 - $34 | $24 | $25 | $24 |
Shades Available | 6 (Clear, Soft Black, Soft Brown, Soft Taupe, True Brown, True Taupe) | 6 (Brown, Black, Blonde, Auburn, Clear, Taupe) | 8 (Golden Silk, Ashy Daybreak, Chestnut Decadence, Cinnamon Cashmere, Endless Midnight, Autumn Sunset, Smokey Steel, Clear) | 6 (Taupe, Medium Brown, Dark Brown, Light Taupe, Brown, Blonde) | 10 (Taupe, Honey Blonde, Soft Brown, Auburn, Medium Chocolate Brown, Medium Brown, Dark Brown, Brown Black, Black, Grey) | 1 (Clear) |
Suitable For | All skin types | All eyebrow types | All skin and hair types | All eyebrows (bushy to skinny) | All skin types, thinning brows | All skin types and eyebrows |
Key Ingredients | Berry Fruit Wax, Carnauba Wax, Arginine (tinted); Panthenol (clear) | Castor Oil, Bayberry Wax, Beeswax, Shea Butter | Plant-based actives from patented Lash & Brow Enhancing Serum | Various clean ingredients including Copernicia Cerifera Wax | Castor Oil, Panthenol (Vitamin B5), Biotinoyl Tripeptide-1 | Hydrolyzed Quinoa, Hair Renewal Complex |
Hold | Long-wear, flexible hold, no flakiness | All-day water resistant hold | Medium hold, long-lasting, water-resistant | Provides hold with no crunchy gel feel | Strong yet flexible hold | Medium hold, holds up to 8 hours |
Finish | Lightweight, fluffs and tints brows | Natural tint with volumizing effect | Medium coverage tint, defines and densifies | Natural looking, fuller groomed brows | Airy, feathery, slight sheen | Natural finish |
Cruelty-Free | Yes | Yes | Yes | Yes | Yes | Yes |
Vegan | Yes | Yes | Yes | Yes | Yes | Not specified |
Fragrance-Free | Yes | Yes | Not specified | Yes | Yes | Yes |
Alcohol-Free | Yes | Yes | Not specified | Yes | Not specified | Not specified |
Gluten-Free | Not specified | Not specified | Not specified | Yes | Yes | Not specified |
Soy-Free | Yes | Yes | Not specified | Yes | Not specified | Not specified |
Packaging | Sustainable, PCR plastic, recyclable | Meets Credo Clean Standard™ | Sustainable packaging | Sustainable, recyclable packaging | Sustainable packaging | Sustainable packaging |
Application | Brush upwards and outwards with microspoolie; build layers | Brush following natural brow shape; reapply for thickness | Brush upwards and outwards; build color; apply directly on sparse areas | Easy application for volume and hold | Brush through brows to fluff and add volume; brush backward for extra boost | Brush to shape and set brows |
Additional Benefits | Conditions brow hairs, no crunch or flake | Conditions and promotes growth, plant-powered | Infused with plant-based actives for fuller brows over time | 2-in-1 color and hold, replaces pencil and gel | Hair care actives support brow health | Clinically proven to support healthy hair growth |
Customer Rating (Stars) | 4.6 (70 reviews) | 4.3 (39 reviews) | 4.5 (24 reviews) | 4.6 (454 reviews) | 4.7 (412 reviews) | 4.0 (44 reviews) |